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More Love from Our Friends in Hollywood

4 Apr

Training for and competing in triathlon is undoubtedly one of the hardest things a person can put their body through. A triathlete’s will to train and compete must be higher than that of almost any other athlete, as the physical and mental stress of racing triathlon is immense. The only people on this planet with [...]

In The Shop: Quiet Week, Hard at Work

27 Mar

 We have said this before, but we are actually a pretty small operation given how diverse and wide our line of bikes is.  The biggest perks of working in this tight-knit group have to be the open dialouges between departments and the knowledge gained from rapping-out with each other. When things get hectic, though, features like “In The Shop” can suffer, becasue, [...]

BIKE HOUR!

23 Mar

On March 20th, 2012, like minded people came together and created a movement that took the world by storm. Their goal was not to change the financial system or up-root leaders in a; instead, everyone hopped on their bike and rode from 6:00pm-7:00pm in the first ever worldwide Bike Hour! Loving bicycles, and bicycle riding, [...]

Pro XCT #2 Bonelli Park

16 Mar

The best part about the switch from winter to spring is not the chirping birds, blooming flowers, or warmer weather. Instead, the best part of spring is the beginning of mountain bike racing. We made the trip out to San Dimas, CA to support Team Kenda/Felt at round two of the PRO XCT. Once the booth was [...]

Felt Flashback : Name This Shredder

16 Mar

        This week’s flashback features one of our product managers. For many of us here at Felt, riding a bike is second nature. While some of us waited till later in life to pick up the habit, some of us have been cranking on pedals since we could walk. We aren’t going to [...]

Felt Flashback : Paula Newby-Fraiser Frame

13 Mar

Back in 1991 one of Jim Felt’s first projects was to design a frame for Easton-sponsored triathlon legend Paula Newby Fraser. Newby Fraser had already won three Ironman competitions and Easton needed to provide her with a bike guaranteed to be fast. Felt delivered the B2, so named for its stealthy, matte black finish. Newby [...]

In The Shop : With Jim Felt

7 Mar

When Jim Felt isn’t at trade shows, events, or down at the wind tunnel he’s in his countryside workshop. Much like the R&D shop here in Irvine, Jim’s workshop is fully outfitted with all the machinery needed to take a design from concept to completion. One room houses the mill, lathe, and ban saw. This is [...]